Academic Catalog

Social Media Specialist Technical Certificate

SMF1

Social media marketing centers on efforts to create and distribute content through social media outlets that attracts attention and encourages readers to share it with their social network. This technical certificate of credit program outlines the fundamentals of computer/ internet use, marketing and promotion, and social media marketing. Marketing through social media has become increasingly popular, and this TCC will allow students to examine the fundamentals of this growing phenomenon.

Curriculum

Occupational Courses (12 Credits)

Required Courses:

MKTG 1100Principles of Marketing

3

MKTG 1190Promotion & Marketing Comm

3

MKTG 2500Exploring Social Media

3

COMP 1000Intro to Computer Literacy

3

Total Credit Hours: 12